Full Job Description
Position Title: Digital Content Strategist
Company Overview
Join one of the most innovative tech giants in the world, Amazon, right here in Kansas City! As a leader in e-commerce, cloud computing, and artificial intelligence, Amazon continues to set the benchmark for digital content and customer satisfaction. Our mission is to be Earth's most customer-centric company, and our Kansas City branch is dedicated to delivering exceptional experiences through strategic digital content.
Job Description
We are seeking a talented and dynamic Digital Content Strategist who is passionate about crafting engaging and impactful digital narratives. This is an exciting opportunity to be part of our progressive team that aims to develop data-driven content strategies that resonate with diverse audiences and drive measurable results.
Key Responsibilities
- Develop and implement comprehensive digital content strategies aligned with business goals and customer needs.
- Conduct thorough market and audience research to understand industry trends and customer preferences.
- Create compelling, high-quality content across various platforms, including websites, blogs, social media, and email campaigns.
- Collaborate with cross-functional teams including marketing, design, and analytics to ensure content is engaging, on-brand, and optimized for search.
- Measure and analyze the performance of digital content strategies using tools like Google Analytics and A/B testing.
- Continuously refine content strategies based on analytics insights and feedback.
- Stay updated with the latest trends in digital marketing, SEO practices, and content tools.
- Manage and mentor junior content creators, providing guidance and constructive feedback to foster a collaborative creative environment.
Qualifications
- Bachelor's degree in Marketing, Communications, Journalism, or a related field.
- 3+ years of experience in digital content strategy, content marketing, or a similar role.
- Proficient understanding of SEO principles and best practices related to content creation and marketing.
- Exceptional writing, editing, and proofreading skills, with a keen eye for detail.
- Strong analytical and problem-solving abilities, with a data-driven approach to decision-making.
- Proficient in using content management systems (CMS) and marketing automation tools.
- Excellent communication and interpersonal skills, with the ability to collaborate effectively across departments.
- Experience with social media management and digital advertising strategies is a plus.
Why Join Amazon?
At Amazon, we believe in fostering a culture of innovation and inclusivity. Here's why you should consider a career with us:
- Competitive Salary: We offer a competitive salary that reflects your expertise and experience!
- Comprehensive Benefits: Enjoy an extensive benefits package that includes health insurance, retirement plans, and employee discounts.
- Professional Growth: We provide ample opportunities for professional development and career advancement.
- Flexible Work Environment: Benefit from a flexible work schedule and the possibility of remote work.
- Diversity and Inclusion: We celebrate diversity and strive to create an inclusive environment for all employees.
Application Process
Ready to make your mark in the world of digital content? We want to hear from you! To apply, please submit your resume, a cover letter detailing your experience and vision for a digital content strategist role, and examples of content you have developed in the past.
Conclusion
Join Amazon as a Digital Content Strategist and play a pivotal role in shaping our digital presence and engagement with customers. Your strategic insight and creativity will help us continue to define the future of e-commerce. We look forward to welcoming you to our Kansas City team!